BOUNCE INTO BIGGBY® FOR HAPPY HOUR

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BOUNCE INTO BIGGBY^® FOR HAPPY HOUR

BIGGBY^® stores in Southeast Michigan throw a happy hour party for customers.

EAST LANSING, MICH., May 16, 2014 – It’s more than an hour of happiness, it’s three hours every day from  3 p.m. – 6 p.m. between May 19 to May 23. All grande or super frozen lattes and creme freezes will be 50 percent off at participating Southeast Michigan locations.

Why you ask? It’s BIGGBY^®’s customer appreciation week for Southeast Michigan fanatics! BIGGBY^® store owners in Southeast Michigan wanted to start a new tradition to help jump start the summer while celebrating the best customers in the world. Everyone is welcome!

“Our Southeast Michigan BIGGBY^®stores wanted to kick off the start the summer with a party in a cup! An invitation is extended to anyone who’d like to join in the celebration. The stores wanted to thank customers for being so fantastic and help get their summer season started off on the right foot. With all schools getting out soon, why not enjoy something cool and spread the happiness with friends,” said Director of Marketing, Nicole Vilminot. “B happy and have fun this summer!”

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About BIGGBY^® COFFEE

East Lansing, Mich.-based BIGGBY^® COFFEE was started with a single store on March 15, 1995. One year later, and on the cusp of opening a second location, Bob Fish and his business partner Michael McFall, on a handshake and $3,000, decided to franchise the concept. BIGGBY^® COFFEE’s core values of B happy, have fun, make friends, love people and drink great coffee help coffee-lovers and the coffee-curious alike benefit from a less pretentious and fun approach to the standard gourmet café paradigm. Besides connoisseur-worthy drinks with pronounceable names like Teddy Bear and Caramel Marvel, BIGGBY baristas provide a unique experience focused on brightening their customer’s day. The “Big ‘B’” on the orange background caught on, and today BIGGBY^® COFFEE has 216 cafes open or under contract across nine states including: Michigan, Ohio, Indiana, Illinois, South Carolina, Wisconsin, Kentucky, Florida and Texas.